Inbound Marketing Blog

Using SMART goals to re-evaluate marketing goals on a paper napkin

Re-evaluating Your Marketing Goals for 2021

If you’re running a company and executing marketing campaigns, having marketing goals is a necessity. However, it can be far too easy to hyper focus…

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About Michelle

With over 20 years of experience, Michelle Evans knows marketing. In 2012, after a successful 16-year career in global marketing strategy at Microsoft, she launched her consultancy, which eventually evolved into Accelaris.
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